ℹ️ The Auron SMS Server is now Auron Omni. Learn more here.

How can we help?

Campaigns / Bulk messaging


Use campaigns to send bulk SMS or email from any data source.

A campaign is a preset for bulk messaging. You can use the Bulk wizard to start an ad hoc mailing. Read on to learn more about setting up and using campaigns.

A campaign can use the following data sources:

  • MS Excel
  • MS Access
  • CSV files
  • MS SQL Server or MySQL database
  • Any ODBC enabled database
  • LDAP or an LDAP enabled Active Directory database

Once connected to the data source, the campaign can use any field as part of the customized messages it generates.

Campaign view

To see the campaigns:

  1. Launch the Auron Omni Manager application from the Start menu
  2. Open the Campaigns folder
Auron Omni Manager - Campaigns

Auron Omni Manager – Campaigns

In this window you can create, edit, and start campaigns. To start a campaign click the green Play icon on the left side of the campaign row. To edit or remove a campaign use the Pencil or Cross icon on the right side.

Create a new campaign by clicking New Campaign below the campaign list.

Creating a new campaign

First specify an ID and a description for the campaign. You need the campaign ID if you want to run the campaign from a trigger or from a script outside Auron Omni.

New Campaign

New Campaign

Next you need to specify the channel the campaign runs on. The channel can be an SMS or an email channel.

Select target channel

Campaign – Select target channel

The next wizard pages guide you through selecting a data source for your campaign.

Campaign - Select data source

Campaign – Select data source

Specify a filter to select which records to use for your campaign.

Campaign - Specify filter

Campaign – Specify filter

Creating a customized message

After setting up your data source you can define a custom message template based on the fields in your data source.

Campaigns - Format SMS

Campaigns – Format SMS

In the final step the wizard shows a preview of the messages based on the current data from the data source.

Campaign - SMS overview

Campaign – SMS overview

Running a campaign from the manager

You can run a campaign from the manager by clicking the green Play icon next to the campaign description. This runs the campaign in interactive mode. The campaign wizard opens and shows a preview of the messages that will be sent.

Campaign - Run

Campaign – Run

Click Next and then Yes to start sending messages.

The final screen shows the result of creating the campaign messages.

Campaign - Completed

Campaign – Completed

Batch ID corresponds to the BatchID field in the message table. This lets you filter all messages belonging to a specific campaign.