Auron Software
Today we’re announcing the next chapter for Auron Software.
In this article we’ll explain what is changing and what that means for existing customers.
Auron SMS Server is now Auron Omni
For the last decade our flagship product has been the Auron SMS Server. In the last five years, it has been joined by the Auron Workflow and Integration Server (WISe).
While Auron SMS Server focused on instant messaging integration, WISe provided a robust message bus for industrial environments.
Over time, both products increasingly overlapped in practice.
Auron Omni brings both platforms together into a single unified solution for messaging, workflow automation, and systems integration.
New license tiers
With the introduction of Auron Omni we’re also simplifying our licensing model.
Existing SMS Server and WISe licenses map to the following Auron Omni tiers:
- Auron SMS Server Standard -> Auron Omni Starter
For smaller companies doing low message volumes. - Auron SMS Server Professional -> Auron Omni Scale
For smaller companies doing higher message volumes. - Auron SMS Server SMS Center -> Auron Omni Professional
Processing high volumes with exceptional reliability. - Auron WISe -> Auron Omni Enterprise
Exceptional reliability with full customisation options.
Moving from perpetual to subscription licenses
Auron Omni is now offered exclusively through subscription licensing.
We believe modern infrastructure software should continuously improve through regular updates, security improvements, and ongoing support.
Moving to a subscription model allows us to:
- Deliver updates more frequently
- Respond faster to customer feedback
- Improve long-term reliability
- Sustainably invest in the platform
A new generation model
Alongside Auron Omni, we’re also introducing a new generation-based versioning model.
Previous Auron releases used year-based version numbers such as 2024R2. Going forward, Auron Omni releases will instead be grouped by platform generation, beginning with Auron Omni G1.
G1 represents the foundation of the unified Auron Omni platform and the next generation of Auron messaging and integration software.
Within a generation, customers can expect continuous improvements, feature updates, and reliability enhancements delivered through regular releases.
Existing SMS Server customers
Customers with active maintenance may upgrade to Omni at any time.
The upgrade process is designed to be seamless and compatible with existing SMS Server configurations.
Please note that Auron Omni uses subscription licensing. Unlike perpetual SMS Server licenses, continued operation requires an active Auron Omni subscription.
In addition, existing SMS Server customers may renew their maintenance for one additional year, through May 2027. Beyond this, existing customers with active maintenance will receive transitional pricing options for Auron Omni during the migration period.
Existing WISe customers
Existing WISe customers will benefit from lower renewal pricing under the new Auron Omni licensing model.
Please contact our team to schedule an in-place upgrade to Auron Omni.
SMS and Email Components
We’re also changing our focus regarding the standalone Auron SMS and Email Components.
Over time we’ve seen most customers move away from low-level libraries in favor of more integrated server-based solutions. Because of that, we will no longer actively market these standalone components to new customers.
Existing customers will continue to receive support, maintenance, and updates.
In addition, both components will remain part of the Auron Omni platform for the foreseeable future.
Looking ahead
Auron Omni represents a major step forward for our platform.
By bringing messaging, workflow automation, and integration together into a single product, we can deliver a more unified experience and continue building the tools our customers rely on every day.
Over the coming years we’ll continue investing in the platform with a strong focus on reliability, modern integration capabilities and usability.
We’re excited about what comes next, and we’re grateful to all of our customers who helped shape this direction!